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Why governments are considering treating the Fossil Fuel industry like Big Tobacco?

By Nicolas Payen | October 21, 2021

Why Govs are considering treating Fossil fuels like Tobacco

According to the IEA, the world needs to stop investing in Fossil Fuels now to have a chance to limit Global Warming between 1.5 and 2.1 degrees Celsius. Nevertheless, O&G upstream investments are still occurring worldwide, making it almost impossible for our societies to reach their decarbonization goals. None of the large O&G companies have aligned their CAPEX with the Paris agreement. 2021 will be another record year for GHG emissions globally.

Fossil fuel companies invest massively to increase their fuel production. But they allocate only a tiny part of their money (less than 20%) in clean energy projects and Carbon Capture and Storage (CSS). It seems the fossil fuel industry has given up on our planet and societies and refuses to reinvent itself, denying the urgency to reduce their volumes and the associated emissions.

Obviously, decarbonization investments need to outpace fossil fuels investments for emissions to reduce.

Why are investments in Fossil Fuels still happening?

Below are the top 4 reasons why fossil fuel investments are still taking place:

Why may governments want to treat Fossil Fuels like Big Tobacco?

The latest reports published by the IPCC give an indisputable scientific foundation for the governments to take action against the fossil fuel industry. But our societies still did not reach Fossil Fuel peak demand. And even with all the current climate pledges, our world is still not on track with the Paris Agreement.

Our governments need to think out-of-the-box and challenge the status quo to initiate the decline of fossil fuel consumption. For that purpose, policymakers may decide to treat the fossil fuel industry like the Tobacco one.

inform consumers about dangers of fossil fuels

To influence consumption by being more transparent with consumers about the impacts of fossil fuels

Everybody who smokes cigarettes understands they put their life on the line, and nobody wants their children to smoke. By putting similar mechanisms in place for Fossil Fuel products, governments can send a powerful signal to the public and businesses and create a framework to control consumption and ensure its decline in the coming years. Note that people still smoke, there is no shortage of cigarettes, and tobacco companies still exist as profitable private organizations.

There will still be fossil fuel suppliers in 2050-2060, and some of our industrial pieces of equipment, planes, and old cars will still run using such energy, but they will become the exception more than the norm.

To limit the lobbying power from the Fossil Fuel industry

Today, fossil fuel companies use all their influence, advertising programs, and lobbying power to defend the status quo and prevent the energy transition from accelerating. They promote unrealistic applications for Hydrogen or the uncertain and unreliable carbon capture and removal technologies.

Shell advertisements for carbon neutrality

But things are changing; Amsterdam is the first city to ban advertisements for fossil fuels.

Such an approach also helps remove Fossil fuel industry representatives from the critical decision bodies related to the energy transition. It indeed becomes much more complicated for politicians to be supported or associated with such companies.

To degrade the financial profile of the fossil fuel industry

It will force fossil fuel players to reconsider their CAPEX. With such a policy in place, the outlook for the future of the fossil fuel industry becomes more uncertain and less attractive for investors. Such actions would put fossil fuel companies in the “sin stocks” category, driving capital away unless they adopt a climate-friendly strategy.

It would ensure that private capital and talented human resources privilege the climate-friendly energy sector over the lucrative fossil fuel.

To finance Climate Action

Many people see a global carbon tax (with a fair/high price) as a perfect solution to the climate crisis. Indeed such tax drives actual decarbonization actions across the different industries at different levels of the supply chain. With a high enough price, these mechanisms drive results (cf. Sweden example). But the implementation of a cross-industry carbon tax can be highly complex (cf. CBAM), and the associated carbon accounting exercises even more. Carbon leakages or creative carbon accounting (with offsets) practices are also difficult to prevent.

A Global Carbon Tax on Fossil Fuel Consumption could be a simpler version easier to implement everywhere. The outcome would be similar and highly efficient as the costs would drill down into the economy the same way as the fuels and carbon emissions do. By doing so, carbon-intensive products and services will become less competitive and lose market shares unless they become more carbon efficient.Governments could then control the tax impacts, ensure social justice, and energy transition fairness by applying tax refund mechanisms/exceptions or green energy checks for specific social groups or industries on their budget. Such a Global Carbon Tax on Fossil Fuel Consumption would address the leading root cause of climate change as fossil fuels are responsible for 80% of world carbon emissions. It would also be possible to adjust the level of this tax at the country level according to the cumulative GHG emissions and GDP per capita (PPP) to limit the impact on emerging economies and ensure that historic polluters pay.

The acceptance by the public of a Carbon Tax is a risk for policymakers. By treating Fossil Fuel publicly as Tobacco, governments can gain higher support for such measures and create more room for their climate actions.

This inflection point could also be an opportunity for the Fossil fuel players

For all these reasons, regulators will radically push for decarbonization and increase the pressure on the fossil fuel industry. For them, dealing with the fossil fuel industry as they deal with the Tobacco one may be part of the solution!

The fossil fuel industry may fight against such policies. Still, it could also represent a unique window of opportunity for them to negotiate and find a master settlement agreement for the immense legal liability threatening their corporations and their executives.

As part of this settlement, governments could wave financial and legal penalties of countries/companies that align their CAPEX with the Paris Agreement and support a Global Carbon Tax. Consequently, these corporations and their executives will not fear the legal decisions following the many natural catastrophes and economic disasters Climate Change will generate in the future. The governments' motto for the fossil fuel industry is becoming.

"Change now, or you will be forever accountable for your actions!"

note: Shell is present in the infographic because it is the biggest brand in the fossil fuel industry as Marlboro is in the Tobacco one. This article is not written with a specific corporation in mind.

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